Race to Thunder Road

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Georgia”s official Racing Hall of Fame stepped on the throttle and opened this past spring. The 40,000-square-foot facility, located less than one hour from Gwinnett off of Georgia 400, is expected to attract 250,000 visitors annually.

Thunder Road, a $12 million entertainment complex in Dawsonville, Georgia, is a tourism destination bringing visitors from the ranks of America#s fastest growing entertainment and sports attraction # auto racing. The Racing Hall of Fame is dedicated to the drivers, car owners and race industry of Georgia from the early days to the modern era. The idea behind the Hall of Fame is to exemplify the early history of stock car and auto racing, which many will argue began in the rolling foothills of the Appalachian Mountains, as a way of life long before racing became a sport.

The adventure of Thunder Road USA begins as guests drive into the parking area and pass the Wall of Winners and a real NASCAR race machine. Entering the distinct “old town” building under a checkered-flag awning, visitors then meander down “The Alley” a vintage bricked “back street” complete with period architecture, signage and d?cor.

Once visitors are inside, they#re on the fast track for the next few hours, as Thunder Road USA takes them from yesteryear to the high-speed, high-tech tracks of today. Visitors can test their skills on one of four different tracks in the 20-person Morphis race simulator. The full-size NASCAR simulators offer the complete race experience. Visitors can also try their hand at the wheel of super-responsive road or drag race slot cars at the Georgia Racing Tracks feature.

On Saturday evenings, visitors can take in the Saturday Night Drive In Theater, which shows non-stop racing footage in an “old-timey” drive-in setting.

Make plans to visit Thunder Road USA and immerse in the thrills, romance and excitement of auto racing. For more information, call Thunder Road USA at (706) 216-RACE or visit

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