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Lawrenceville Family Eyecare Recognized Among 2017 Best Practices

From small practices to large practices. From a broad array of services to the specialized. From “tried and true” to the completely unexpected. Despite their differences, 10 remarkable U.S. eyecare practices have much in common. They have forged new pathways to success in the face of industry changes and increased competition, finding unique ways to provide exceptional, inspirational patient care.

CooperVision Inc. has recognized these industry leaders as its 2017 Best Practices. The class of 10 honorees was chosen after a nationwide search for eyecare practices that advance the profession through innovation, industry leadership and patient experience.

LFE Best Practices Photo 1Among this year’s honorees and the only one from Georgia was Lawrenceville Family Eyecare.

In 2012, Mehdi Kazem, OD, founded Lawrenceville Family Eyecare and believes that making small changes to the practice every day and not being afraid to occasionally make big ones are the secrets to success. Dr. Kazem loves to travel, and anywhere in the world he visits, he makes sure to stop in to a local eyecare practice to learn and bring back valuable information to his own team. When patients visit Lawrenceville Family Eyecare, all their senses are treated to a welcoming environment from the aromas of coffee and vanilla cookies to relaxing music playing softly, from a beautiful peacock color theme to a smiling, friendly staff. Patients are thoroughly examined utilizing the most advanced technology, and receive innovative and compassionate care. When lenses and frames are ordered through the dispensary, patients have the option of receiving their eyewear the next day by their concierge service. A licensed optician will deliver and adjust their glasses at the patient’s home or workplace. Visit to find out more why Lawrenceville Family Eyecare and the other nine were chosen.

“We are so proud to introduce and congratulate our new Best Practices honorees,” said Michele Andrews, OD, senior director of professional and academic affairs, North America, CooperVision. “Through this program, we have had the privilege of getting to know some of the nation’s most wonderful eye doctors, who have all found success in various ways. We look forward to partnering with them to share their experiences throughout the industry.”

All U.S. optometry practices currently fitting contact lenses were eligible for consideration in fall 2016. Candidates were evaluated and honorees were selected by a panel of judges including past Best Practices honorees, industry experts, and CooperVision leaders. A full list of judges is available at Evaluation was based on insights and experiences shared about the practices’ innovation, patient experience, and business culture.

“Through the applications and the initial notification process, we have already come to hear some inspiring stories from these honorees, who all dared to dream of establishing their own practices to help people. Regardless of the unique dynamics of each of these practices, the services they provide are changing lives,” said Andrews said. “In today’s business landscape, every practice faces challenges, yet these 10 practices have seized opportunity and forged unique pathways to growth. That is perhaps the greatest take-away from Best Practices that there is no one way to achieve success, and there is so much to learn from each other.”

In the months to come, the 2017 Best Practices will be broadly recognized and presented with opportunities to help educate and elevate the profession through the telling of their stories across the U.S. In addition, honorees are invited to attend an educational meeting at CooperVision’s research and development facilities in Pleasanton, CA.